Global Goals - Cannes Lions

To help promote the The Global Goals to the advertising world at Cannes Lions 2022, Say Fromage created a bespoke photographic experience using Samsung products that helped educated visitors as well as create some great content for them to share.

Say Fromage also created a roaming experience that was used on La Croisette (the beachfront promenade). A 3m selfie stick with a Samsung phone that was triggered by a tablet app. That then previewed the GIF and allowed people to share it.

Agency: Project Everyone

Creative, design and production: Say Fromage